Journeys
Serving Existing Customers
- Is upsell conversion too low, limiting customer value?
- Are customers having to speak to people for tasks they should be able to do online?
- Are you unable to use customer data to improve customer service?
If the answer to any of these questions is ‘Yes’, then PrinSIX is the solution
Measurable Business Goals
Core KPIs
PrinSIX Journeys will:
PrinSIX achieves these performance improvements by removing technical barriers, accelerating timescales and reducing the cost of delivering highly personalised customer journeys.
Upsell Conversion
Faster Applications
Hyper-personalization that shortens journeys and removes rekeying of existing information minimizes drop off and improves conversion rates.
Communications
Deep insight into customer behaviour allows tailored communications to be sent to individual via the right method at the right time, enhancing engagement and conversion.
Digitise Every Customer Engagement
Lead with digital and remove “call our call centre” when you need a customer to respond to a letter or an email. PrinSIX journeys are so quick to create that our clients use them for friction free, highly personalised upsell or cross sell campaigns to increase customer lifetime value.
Customer Self-Service
Avoid Workarounds
PrinSIX allows digital journeys to work for every customer cohort, reducing the manual processes for customers that don’t follow the ‘happy path’. Only engage operational resource in journeys when they really add value to customers to the customer experience.
Client Portals
Easily create customer portals and ‘my account’ areas to make digital self-service easy to find with functionality customers expect
Cross-channel and Hybrid Journeys
Journeys that are as easy as possible for customers to engage with. Journeys that move across customer devices, that get agents involved only when it adds real value.
Self Service Convenience
Journeys that empower your customers to serve themselves when and where they want. We remove the technical and data silos that get in the way of a seamless customer experience.
Use Data for Customer Service
Data Access and Understanding
Seamless integrations into various services allows a holistic view of a customer to give the best understanding of the customer circumstances and truly personalised customer experiences.
Identify Opportunities
Customer actions recorded in the data can be used to identify the risk of customer attrition or the opportunity of additional product needs.
Key Example KPI Improvements
-90%
Operational costs
-75%
Call abandonment rates