TRANSFORMING APPLICATION 
JOURNEYS IN CONSUMER 
CREDIT

OPTIMISING APPLICANT EXPERIENCE AND LENDERS' REGULATORY AND COMMERCIAL OUTCOMES

BEHAVIOURAL JOURNEY TRACKING

GRANULAR INSIGHTS TO SUPPORT THE IDENTIFICATION OF FRAUD, VULNERABILITY AND CREDIT RISKS

ADVANCED JOURNEY 
OPTIMISATION

UNIQUE TRACKING AND TESTING TOOLS TO MAXIMISE APPLICANT CONVERSION AND MARKETING EFFECTIVENESS

RAPID IMPROVEMENT
IMPLEMENTATION

CONTINUALLY ITERATE JOURNEYS WITHOUT THE NEED FOR TECHNICAL DEVELOPMENT


The Complete Customer Onboarding Solution

Developed by lenders to deliver the needs of borrowers and lenders in an environment of growing regulatory and commercial risk

For Borrowers

  • Simple and straightforward applications
  • Affordable, sustainable, suitable lending

For Lenders

  • Reduced regulatory risk
  • Reduced operational costs
  • Increased marketing efficiency
  • Increased yield on deployed cash

We help lenders maximise the conversion of applicants into responsible borrowers,  efficiently and safely

Introducing John

John wants to borrow £2,000 over 24 months. As his application proceeds it becomes clear that his existing level of debt requires a detailed understanding of his disposable income.

Predictive analytics suggests he is very likely to engage with Open Banking.

A detailed understanding of John's income and expenditure provides the lender with clear evidence that it is appropriate to lend.
Watch the video to see the customer journey develops.

Watch the demo

Want to know more?

Our team is ready to understand your lending objectives and show how PrinSIX can help deliver your commercial priorities